First Week Challenge Contest
About The Challenge

About the Challenge

The First Week Challenge Contest encourages adult smokers and tobacco users in Saskatchewan, Manitoba, Ontario, New Brunswick, Prince Edward Island, or the Yukon to quit smoking for one week for a chance to win $500.

Entrants must sign up by the last day of the month and stay tobacco-free for the first week – the first 7 days – of the next month. 

Every month, two new winners will be randomly chosen and called the week after the first week quit period. Potential winners may have to prove that they have remained tobacco-free for the duration of the quit period.

It is possible to earn an extra entry into the monthly draw – to double one’s chances of winning – by filling out some optional survey questions at the time of registration.

You are eligible to enter the Challenge if you are a current tobacco user, or if you have quit within 3 months before the start of the monthly entry period, and have smoked at least 100 times in your life.

As we know that in order to succeed, sometimes you have to quit and quit again, contestants who are eligible are encouraged to re-enter each month until they have quit smoking for good. 

Every quit attempt brings a smoker closer to the goal of a tobacco-free life, and through this Challenge and Smokers’ Helpline we offer some great free services to help you quit successfully.

This Challenge wouldn’t be possible without the sponsorship of our friends at Nicorette® and Nicoderm®

Every person who registers for The First Week Challenge Contest will receive a $10 discount coupon for either Nicorette® or Nicoderm®.


For full details, read the FAQs  or the complete legal rules.